Olivia von Halle At Harrods

Olivia von Halle opens a first-of-its-kind retail space in Harrods reimagined loungewear and lingerie department.

Designed for life, for the life-loving, Olivia von Halle and Harrods have always been a match made in heaven. When the brand launched in 2011 with a single classic silk pyjama, Harrods was the first retailer to the buy the collection – beginning a partnership that has continued to flourish for more than a decade.

The sublime 460 square foot shop-in-shop opens a new chapter for the brand and its enduring partnership with Harrods. Partnering with designer Adrian Condina, the space draws on the brands visual codes and formative years to Shanghai to create an entirely new design vocabulary. The result is equal parts sumptuous, sculptural, and unexpected. Taking its cue from Olivia von Halle’s trademark mix of timelessness and modernity with a generous dash of glamour, its proportions and materials are finely tuned to create an enveloping atmosphere of opulence.

A fresh palette of materials including bamboo, walnut burr, bird’s eye maple, white burl and sandblasted stainless steel offer old school allure with contemporary edge. Just as Olivia von Halle’s pyjamas and robes build sculptural forms from the most delicate fabrics, the interiors here riff on the contrast between soft femininity and decisive lines. Rich timber fixtures, tactile upholstery and a textured grasscloth wall in the dressing room nod to the brand’s jewel toned silks. Olivia von Halle’s mother of pearl buttons are reflected in the bamboo inspired free- standing rails, which feature Australian mother of pearl shell ‘buttons’ inlaid in almond gold metal, while the label’s taste for creative collaboration is reflected in saffron velvet footstools and armchairs designed by Elif Erguvan.

From Coco Chanel stealing (and styling) her boyfriend’s in the 1920s to the louche, layered excesses of the 1970s, pyjamas have been a constant companion for who like their glamour relaxed, refined and a little bit ravishing. Embodying that mood, the new Harrods space will offer a curated edit of Olivia von Halle products for all occasions - from iconic silk pyjamas to silk-cashmere tracksuits, bias cut slip dresses, printed eye masks, embroidered slippers, and heavenly robes.

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