Digital Marketing Coordinator

Key Responsibilities

Strategy & Reporting

• Support channel forecasting with data-driven insights
• Manage the digital marketing calendar across all channels Support channel forecasting with data-driven insights
• Analyse weekly and monthly channel performance metrics as well as customer insights to identify optimisation opportunities

Paid Media Management

• Oversee our paid media agency, setting clear objectives and KPIs
• Monitor campaign performance across Meta, Google and display networks
• Lead creative brief development and project manage campaigns from concept to execution
• Track ROAS, CPM, CPC, and other metrics to optimise spend efficiency

CRM & Email Marketing

• Develop and execute email marketing calendar aligned with business goals
• Build, test, and schedule campaigns while monitoring engagement metrics
• Manage database segmentation for targeted, personalised communications
• Optimise automated email flows to ensure optimum performance and campaign support.
• Oversee our VIP loyalty program to enhance client engagement

Affiliate Marketing

• Manage publisher relationships across Awin, Skimlinks, and ShopMy
• Optimise commission structures and partner performance
• Manage all communication to affiliates creating
• HTML newsletters, updated banners, and seasonal text links.

Requirements

• 3+ years of digital marketing experience in luxury/fashion eCommerce
• Strong analytical skills and data-driven approach
• Proficiency with GA4, Meta, Google Ads, Awin, Shopify, and Klaviyo
• Experience managing agency relationships effectively
• Ability to dynamically adjust marketing spend based on performance
• Deep understanding of luxury consumer behaviour
• Basic HTML knowledge

Applications

To apply for this role please email careers@oliviavonhalle.com, quoting “Digital Marketing Coordinator” in subject line, and include a CV and cover letter. Alternatively, please follow this link.

Applicants must have the legal right to work in the UK at the time of application.